by Febri Fristian | May 13, 2025 | Blog, Google Ad Manager
Limited Ads 2.0 Details and Solution for App Developers Limited Ads 2.0 is Google’s updated ad serving mode that launched in H1 2025. Limited Ads 2.0 designed to help app developers monetize traffic to comply with the new privacy policy regulation, including...
by admin | Mar 17, 2025 | Blog
The global mobile ad spending is going way up, it is projected to increase from $360 billion in 2023 to $400 billion in 2024. This is a significant opportunity for publishers and app developers to maximize their revenue through mobile app monetization. Due to the...
by admin | Jan 1, 2025 | Blog, Video
Video advertising has been one of the most popular ways to engage digital audiences. This shift is reflected by the IAB Digital Video Advertising Spend Report, where the amount spent on digital video ads in the US increased from $47.2 billion in 2022 to $54 billion...
by admin | Nov 7, 2024 | Ad types, Blog
Many forms of ads have been born to meet the demand of advertisers and reach out to potential customers. Rich media ads are developed with that aim in mind. They can engage better with customers with the combination of audio, video, and long-form pictures that call...
by admin | Sep 20, 2024 | Blog
As mobile apps become ever more embedded in daily life – supporting everything from shopping and payments to entertainment and productivity, the in-app advertising market has expanded rapidly. In-app ad revenue has grown steadily since 2017 and is projected to...
by admin | Sep 13, 2024 | Ad tech & Ad Ops, Blog
In economics, effective inventory management is a key to optimize resources and maximize business profit. Similarly, publishers also must focus on managing their ad inventory to boost their revenue potential. It becomes crucial that strategic ad placement ensures...
