by Anh Bui | Apr 23, 2026 | Blog, Demand Side Platform
Digital advertising in Asia Pacific is getting more competitive by the day. The region is home to some of the world’s largest and most diverse internet populations. As a result, brands operating across APAC face significant challenges in tailoring campaigns to...
by Anh Bui | Apr 20, 2026 | Blog, Revenue optimization
By 2026, programmatic advertising is projected to account for roughly 90% of global display ad spending. The chance for boosting ad revenue for web and app publishers is greater, but also, more competitive than ever. For web publishers, navigating the landscape in...
by Anh Bui | Mar 27, 2026 | Blog, Revenue optimization
Introduction In the dynamic and quickly evolving digital landscape of APAC region, publishers need reliable ad networks with optimization engines and demand sources tailored to their specific markets. Geniee ad network emerges as one of the most recognized names in...
by Anh Bui | Mar 25, 2026 | Blog
Finding the right ad network can be decisive for a publisher’s success in a fast-growing digital market like Vietnam. This article breaks down the top five ad networks with the highest CPM in Vietnam. Apart from CPM, they are also assessed more closely based on...
by Anh Bui | Mar 19, 2026 | Blog
Introduction The latest digital advertising trends show automation embedded across the full campaign lifecycle, from creative generation to media buying and measurement. At the same time, consumers are more selective in their purchases and less responsive to generic...
by Anh Bui | Feb 24, 2026 | Blog
What is an ad network (and why publishers still need them in 2026) What is an ad network? An ad network is a platform that connects advertisers who want to buy ad space with publishers who have ad inventory to sell. For web publishers, an ad network helps turn their...