Geniee group company CATS launches cross-browser reporting

Geniee group company CATS launches cross-browser reporting

Leveraging common ID “IM-UID” to visualize advertising contribution across browsers and devices CATS Inc., a group company of Geniee, Inc., announced the addition of a new Cross-Browser Attribution Report function to CATS, its proprietary advertising...
Advertising trends in 2026 and Key actions for brands

Advertising trends in 2026 and Key actions for brands

Introduction The latest digital advertising trends show automation embedded across the full campaign lifecycle, from creative generation to media buying and measurement. At the same time, consumers are more selective in their purchases and less responsive to generic...