by Anh Bui | Mar 27, 2026 | Blog, Revenue optimization
Introduction In the dynamic and quickly evolving digital landscape of APAC region, publishers need reliable ad networks with optimization engines and demand sources tailored to their specific markets. Geniee ad network emerges as one of the most recognized names in...
by Anh Bui | Nov 14, 2025 | Blog, Revenue optimization
2025 has been a tough year for publishers, as disruptive technologies challenge traditional approaches to user acquisition and retention. Meanwhile, the AdTech landscape becomes more saturated and competitive than ever. As we are about to enter a new year, publishers...
by Febri Fristian | Jun 30, 2025 | Ad types, Blog, Google Ad Manager, Revenue optimization
Integrating Brands into Virtual Worlds, Immersive In-Game Ads Are the Future Immersive In-game ads are changing the way to bring the ads without impact to the user experience by seamlessly integrating the brand message directly into the game. This new ad format...
by admin | Aug 7, 2024 | Ad Blocking, Blog, Revenue optimization
Ad blockers present a challenge to publishers worldwide, significantly affecting their revenue stream. This guide explores essential strategies to convert ad block traffic into revenue opportunities, which will help publishers adapt and thrive in today’s...
by admin | Aug 2, 2024 | Ad tech & Ad Ops, Blog, Revenue optimization
According to Statista in 2024, Google’s ad revenue amounted to 237.86 billion U.S. dollars, recorded 61.9% growth in the revenue of 2020 which is 146.92 billion U.S. dollars. The number indicated that ad revenue has the potential to grow due to the boom of...
by admin | Jul 18, 2024 | Blog, Revenue optimization
Our new blog post explains eCPM in detail for publishers. Discover how to calculate it, optimize it, and significantly boost your ad revenue! The programmatic advertising landscape has many metrics and models that digital marketers, advertisers, and publishers must...
