by Anh Bui | Jun 9, 2026 | App monetizing, Blog
In-app advertising generated nearly $388B globally in 2025 and its revenue will continue growing to surpass $418B – according to Mordor Intelligence. In 2026, this model remains a crucial and straightforward strategy that helps publishers monetize mobile apps...
by Anh Bui | Jun 5, 2026 | App monetizing, Blog
The FIFA World Cup 2026, hosted across the United States, Canada, and Mexico, is expected to be a major window for digital advertising. Spanning 39 days and featuring 48 teams, the tournament is projected to generate a $10.5 billion uplift in global advertising spend...
by Anh Bui | Dec 30, 2025 | App monetizing, Blog
Introduction: Why knowing your ideal app revenue model matters? Today’s mobile app landscape is more complex than ever, as businesses and app publishers’ success is affected by various factors. Rising costs for user acquisition Increasing market saturation Evolving...
by Anh Bui | Dec 29, 2025 | App monetizing, Blog
An average person spends nearly 5 hours on their phone every day, and 89% of that time is spent on scrolling through mobile apps to make purchases, read news, and browse through content. Mobile apps have become an ideal environment that fosters great potential for...