by Anh Bui | Mar 25, 2026 | Blog
Finding the right ad network can be decisive for a publisher’s success in a fast-growing digital market like Vietnam. This article breaks down the top five ad networks with the highest CPM in Vietnam. Apart from CPM, they are also assessed more closely based on...
by Anh Bui | Mar 19, 2026 | Blog
Introduction The latest digital advertising trends show automation embedded across the full campaign lifecycle, from creative generation to media buying and measurement. At the same time, consumers are more selective in their purchases and less responsive to generic...
by Anh Bui | Feb 24, 2026 | Blog
What is an ad network (and why publishers still need them in 2026) What is an ad network? An ad network is a platform that connects advertisers who want to buy ad space with publishers who have ad inventory to sell. For web publishers, an ad network helps turn their...
by Anh Bui | Jan 22, 2026 | Blog, Marketing Solutions
In today’s fragmented digital landscape, brands must cover multiple different advertising channels to win customers. This complexity calls for a holistic approach, with a prominent example being a full-funnel media strategy. A well-designed full-funnel approach helps...
by Anh Bui | Jan 22, 2026 | Blog
For years, traditional ad formats such as Overlay Ads delivered one critical promise: visibility. They were effective, familiar, and easy to deploy. But today, that same familiarity has become a weakness. As users grow increasingly accustomed to seeing the same...
by Anh Bui | Dec 30, 2025 | App monetizing, Blog
Introduction: Why knowing your ideal app revenue model matters? Today’s mobile app landscape is more complex than ever, as businesses and app publishers’ success is affected by various factors. Rising costs for user acquisition Increasing market saturation Evolving...
